Character Length of the Top Million Website Names

How do you choose your website name? Is there a thumb-rule? How do you ensure that your website is among the top million websites around the world? So, apart from the exceptional content, intelligent digital marketing and beautiful design, you now have another parameter to worry about. It is worth mentioning that I haven't even started with the number of internal and external links required...

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An experiment on user response to Colors

This is an ongoing study on the change in perception of users to colors. An excellent infographic from kissmetrics and webscout implored for a change in color combinations on webpages to elicit certain responses from the viewers.  To exemplify, red denotes energy and passion, however, yellow displays enthusiasm. So one can use such colors based on the visitor demographics you receive....

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Why do Black and White images look awesome?

In the world of filters I had often wondered why do black and white images look so cool. You would find them on website front pages, birthday cards, magazines and what not. But the mystery surrounding the human obsession about the binary colors seem unexplained at best. What is it in those colors that attracts us? Why do pictures in black and white look more beautiful than their colored...

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Relation Between Page Views and Syllables, A Comparison

How do syllables lead to difference in page views? Does the number of syllables in a passage actually make the reader's job difficult or easy?  There aren't enough things that can be modified by a writer. But the short list would include definitely include syllables. Syllable in the simplest of form can be called as a unit of tone itself. When you pronounce 'SOBER' you actually combine...

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Relation Between Page Views and Sentence Length, A Comparison

Can you read really long sentences? Can you digest a sentence containing 50 words? We have seen in a previous article that higher complexity leads to lower number of visitors.  What happens when you use long sentences in a webpage? What is the optimum number of words a sentence must contain to ensure maximum user retention and interaction? Let us start with an example. Sample A Here...

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How to calculate the readability of a passage

The engine at read-able.com performs its function flawlessly when you add some text to be analyzed.  The following text is from an article on "4 crucial facts Google Analytics can tell about your readers". And the following are the results after assessing the piece of text. As can be seen from the table itself, several parameters are calculated on the text. An explanation with...

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4 Crucial facts Google Analytics can tell about your readers

Here are 4 crucial cues about your readers that you can get by observing your Google Analytics data. Just like in any project, knowing who you cater to helps you in increasing your work's quality. Google Analytics help you bridge that gap by answering your most asked questions. Why Google Analytics? GA will help you understand where your website or blog visitors come from. Let us think...

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An introduction to Content Marketing

Content Marketing or Internet Marketing is basically advertising whose main job is to direct traffic from one website to another. This might include direction of traffic from a blog to an eCommerce website or from a social network to a blog/ website.  More often than not, advertisements lead to a series of events not envisioned even by the web owner. A very simple example can be a situation...

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Best Practices for Website Fonts

Arial, Verdana, Georgia, Helvetica; which font is the best for websites? Which font sizes will guarantee that your website will prevail? Which font color is the best? We'll be trying to answer this question in a series of articles. The articles shall try to answer each of the above questions as lucidly as possible. As a part of research, I came across the following interesting articles. A SixRevisions...

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Why some countries hate your website

Its 2:00 AM and you're sitting in front of your computer with chips in one hand and a beverage in another. You are reviewing the analytics data. Where do the visitors come from? Where do they go?  Which pages they visit and for what time etc.  You start thinking, "Hey! Why are my visitors more from US than UK. Why are there minimal visitors in China and why are hordes of them in Australia?" The...

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A Guide to Creating Awesome E-Book Covers

A content based website like a blog is always dependent on its readers for fame. Such websites strive for quality and try to provide as much new knowledge as possible. But alas, webmasters can only do this much.  This is where having an eBook comes in handy. Some distinct advantages of an eBook are often forgotten by people. In this article we'll first talk why do webmasters need eBooks...

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